CFRA Industry Surveys
Market Research Reporter (access started Feb 8, 2021)
Electronic access to Industry Reports by CFRP (previously known as S & P Capital IQ Industry Surveys)
Excellent for in depth analysis industries representing large US corporations. Segments on Industry Trends, How an Industry Operates, How to Analyse a Company. Excellent source for more sources of information such as trade magazines, professional associations and regulators. Industry Surveys does look at Porters 5 forces model.
IBISWorld (Library Subscription) NEW INTERFACE
- IBISWorld Industry ResearchIndustry Research in over 700 reports by NAIC. In-depth Industry analysis, external, internal and economic, supply chain management. Contains some international reports for UK, Australia, China, and Global.
Keyword search or use NAICS code (IBISWorld Reports uses 5 digits of a 6 digit NAICS code).
Read for more on recent changes to the interface, this includes new names for sections of IBISWorld Reports
Reports beginning with OD - are "specialized reports," often they cover a smaller section of an industry.
Some industries will provide 5 digits of a NAICS code plus a letter, for example, 51121e- Video Game Software Publishing in the US
Official Help from IBISWorld - Must be logged into the library to view information
Getting Started (Video and information of sections)
- Using Porter’s Five Forces to Develop Business StrategiesIndustry Insiders articles by Kiera Outlaw, Jul 20 2020. Covers that IBISWorld reports are aligned with the Five Forces Model.
FirstResearch (by Mergent)
- First Research for Industries (Mergent Intellect) Use First Research to find industry key issues using Industry Profiles, State Profiles, Trending news and Social media feeds, Call Prep Sheets (Sample Q and A to industry executives.
NOTE: To get to the database click to enter and then, Continue, Continue, Submit.
Keyword search or use 2, 4, or 6 digit NAICS code to locate industry reports.
Database provides ability to view: executive insights, critical issues, industry opportunities, and more.
Meeting with a stakeholder? Check out the "Call Prep questions" which help start conversations with different stakeholders (CEO, COO, CFO).
Diving deeper into the industry check out the Websites section: Provides a robust list of industry related associations, organizations, and publications.
ABI/INFORM Complete (by Proquest)
- ABI/INFORM Complete Business, Management and Trade - scholarly and trade journal articles, dissertations, market reports, industry reports, business cases and global and trade news The most comprehensive ABI/INFORM database, this comprises ABI/INFORM Global, ABI/INFORM Trade and Industry, and ABI/INFORM Dateline. The database features thousands of full-text journals, dissertations, working papers, key newspapers such as The Wall Street Journal and The Financial Times, as well as country-and industry-focused reports and data. Its international coverage gives researchers a complete picture of companies and business trends around the world.
Use the BROWSE tab for publications on industry, commodities, and countries reports. Among the potential useful reports are:
BMI Country Industry reports
BMI Global Oil Market Reports
BMI Industry Insight Reports
BMI Risk Reports
Looking for more on how to use this and other ProQuest databases visit the following Course Guide. Listed on here are PPTX slides, recorded learning modules, sample searches, etc.
Business Source Premier
- Business Source Premier Full text coverage in all disciplines of business, including marketing, management, MIS, POM, accounting, finance and economics.
Contains Marketline Reports with global coverage. Each report contains statistics on industry market value, forecast, and market segmentation, competition and leading companies. Note: Page attention to dates, currency as some reports could be older.
To access the help information, and tutorials below you must be logged into the library.
Factiva
- Factiva Covers news and business information, including Dow Jones and Reuters newswires and The Wall Street Journal, plus more than 8,000 other sources providing current news.
Navigate the top level menu to Companies/Markets and use the dropdown to Industry. Click on major headings (covers large industries) for a one page industry snapshot. From Industry pane see companies, subjects, regions, and news. You can also use the search builder to locate news on an industry.
Mergent Online
- Mergent Online A financial analysis database of over 25,000 publicly traded US and international companies over 30 years. Major industry reports. Search and compare companies by long term debt, profitability ratios, and many more. Create custom financial comparison charts. A century of annual reports.
Go to the Report Search Tab to get to the Industry Reports. Use for MAJOR industries only. Provides Global Coverage. Useful for PUBLICALY traded companies. Search for broad industry name.
Market Research Resources [Library]
- Passport GMID (Euromonitor International)Industry Reports provide an in-depth analysis in CONSUMER products (selected) and SERVICES industries, includes market analyst reports and statistical data. Country and consumer research as well as economic, business, and transport.
Looking for Financial Analysis
- BizminerDetailed industry financial and market analysis . 9000 industries by sales. Finde reports at the national, state, county, metro and zip code.
- Statistical Abstract of the United States (Proquest)Compolation of essential statistics to support other reports. Note the source of the information is often government and other agencies.
Census - Business & Economy [Website]
- Census Business Builder , Small Business EditonTool for determining the "best" location for your business. Search business type by industry title, keyword or NAICS code. Then select either find my location OR enter state, county, city/town, or Zip code, Lastly view either: Go to Map OR Create Report
- Census Business Builder - Regional Analyst Edition - 3.0.1This tool starts with a geographic region. Select: primary state, county, city/town, or zip code. Will produce a map with your selected region. Use top menu to select variables such as: consumers/residents, business (annual), business (quarterly), workforce, consumer spending. Subcategories for each of these variables will be shown. There is an option to create a report for your selected region.
- Annual Business Survey (ABS)ABS Survey provides annual data on select economic and demographic characteristics of employer businesses. Note: Use the left hand navigation. See the about for purpose and users of this survey. (Source: US Census)
- Annual Retail Trade Survey (ARTS)The Annual Retail Trade Survey (ARTS) produces national estimates of total annual sales, e-commerce sales, sales taxes, end-of-year inventories, purchases, total operating expenses, gross margins, and end-of-year accounts receivable for retail businesses located in the United States. (Source: US Census, About the Annual Retail Trade Survey)