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GBM 425 Course Guide

Mergent Online

Two search approaches that you may want to try.

Know your industry, but not any companies which operate in that industry in potential target country.

Search by Standard Industry Code, NAICS Code OR ICB, then add Country to identify companies in that industry.

Mergent data interface with naics radio button selected

Search International Company Database (Active) option requires a company name or symbol.

International company database search highlighted required to enter company name or symbol

Factiva


Use the top menu to select Company/Markets then select Company

Company snapshot, using the smart lookup feature for a company name.

Use the top menu for Companies/Market, then select Industry