Ask Us Options |
Research Help |
Library Services Help |
---|---|---|
Chat |
|
|
|
Email Form | Email Form |
Call/Text |
Call: (760) 750-4391 | Call: (760) 750-4348 |
Is there really a need for your product or idea? This part of the process requires research!
Primary research is often conducted at this stage and may take the form of:
It is advisable to consider if you need an IRB before conducting a survey.
The CSUSM Campus has access to Qualtrics for students and faculty.
Access to the software and information on the required rules are outlined on IITS' CSUSM Qualtrics page.
The library subscribes to selected content available from Sage Research Methods.
Sage Research Methods (access required login)
"SAGE Research Methods is the ultimate methods library with more than 1000 books, reference works, journal articles, and instructional videos by world-leading academics from across the social sciences, including the largest collection of qualitative methods books available online from any scholarly publisher." (Source Publisher)
SEARCH STRATEGY
AN ALTERNATE STRATEGY
Titles and chapters of ebooks relevant to market research