Skip to Main Content

MKTG 614 Global and Cross-Cultural Marketing

GlobalEDGE (Michigan University Website)

Resource covered in Library Orientation

From this resource you should have been able to identify criterion for evaluating a country for export.

Try one of the ways to gain insights on a country. 

Trade Bloc
Economic Classification

The World Bank DataBank


OECD Countries

World Factbook (Website by CIA)

Graphical User interface for CIA's World Factbook

Use the drop down to select a country that you wish to learn more about. 

Challenge Question: How Much Coastline does Brazil have?